F21EC - e-Commerce Technology

Course leader(s):

• Jessica Chen-Burger (Edinburgh, January)
• Sanusi Usman (Edinburgh, January)
• Cristina Turcanu (Dubai, January)

Syllabus

1. E-Commerce technologies (1.1 1. Web architectures and infrastructures e.g. web services and cloud computing, 1.2 2. Data analysis and modelling in E-Commerce, 1.3 3. E-Marketing strategies, 1.4 4. Machine learning and recommender systems, 1.5 5. Robotic process automation, 1.6 6. Security risks in e-Commerce processes.)

2. E-Commerce management (2.1 1. Business process modelling languages, 2.2 2. E-Commerce workflow, merchant transactions and order fulfilment, 2.3 3. Supply chain and demand chain management, 2.4 4. Crypto-currency and digital payment systems, 2.5 5. Legal, Ethical and Tax Issues in E-Commerce, 2.6 6. Trends of eCommerce systems)

Learning outcomes

By the end of the course, students should be able to do the following:

• Use process modelling methods to create, describe and re-engineer business processes for e-Commerce solutions.
• Assess suitable web technologies to create or enhance e-Commerce applications.
• Demonstrate knowledge of Machine Learning and data analytics techniques to support e-Commerce business or customer-oriented applications.
• Evaluate strategic and standard security measures and e-Commerce infrastructures for a safe e-Commerce business.
• Work in a collaborative project using web related technologies to create and enhance e-Commerce applications.
• Evaluate complex issues to construct informed judgments with substantial autonomy, demonstrate initiative and creativity in the application of technologies for the development of e-Commerce applications.

Further details

Curriculum explorer: Click here

SCQF Level: 11

Credits: 15